GROUP BRANDING PROJECT
University branding project created with Ben Alexander. After being given the words 'fidelity' and 'adventurous' by our tutors as starting points, we had to create a product or service that represented these values. In response, our brand developed into Ventoux, a company which produces travel journals. The brand takes its name from Mount Ventoux, a mountain in Southern France, first scaled by the Italian philosopher and traveller Francesco Petrach in 1336.
Alongside the brand mark, we designed various journal inserts such as diary pages, globetrotter sections and pull-out contact tabs.
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